With the rise of successful omnichannel retailing throughout 2014 as the new way to enhance the brand experience, it can safely be assumed 2015 will follow suite.
Originating in 1999, the first of what would become known as pop up shops emerged in Los Angeles, California.
Unlike fixed locations that require permanent furniture ranging from dressing rooms to fully stocked kitchens, pop up shops only need the absolute basics mixed with a little cleverness to really...